Sales outreach automation

10x outreach per rep. 3x pipeline in Q1. Built in 14 days.

Your reps spend 70% of their day on research instead of selling. AI automates the research, personalizes the outreach, and fills the pipeline while they close.

10x
Outreach per rep
3x
Pipeline growth in Q1
40%
Higher response rate
5x
Team capacity
The bottleneck

"Our reps spend 70% of their day on research and 30% actually selling."

Your sales team opens their laptop and starts the same manual loop: search LinkedIn, find a prospect, research their company, write a personalized email, log it in the CRM, set a follow-up reminder. Repeat 20 times. That is an entire day for 20 prospects.

Your competitors with bigger teams simply outvolume you. They send 200 touches a day because they have 10 reps. You send 40 because you have 2. The math does not work in your favor until you change the inputs.

Hiring another SDR costs $60,000 base plus ramp time. And they still do the same manual loop. The bottleneck is the process, not the headcount.

What Calyber builds

Automated research + personalized outreach. One sprint.

Two systems that multiply your sales capacity: AI-powered prospect research that eliminates manual work, and personalized multi-channel outreach that runs on autopilot.

Automated Prospect Research

n8n workflow pulls prospect data from Apollo, enriches with LinkedIn intelligence, scores for ICP fit using AI, and pushes qualified leads into your outreach queue. Your reps never manually research a prospect again.

Zero manual research
AI handles company + contact enrichment

Personalized Outreach Engine

AI writes personalized emails using prospect-specific context, not templates with merged fields. Multi-touch sequences run across email and LinkedIn simultaneously. Follow-ups are triggered by engagement signals, not arbitrary timers.

40% higher response rate
vs. template-based outreach
Apollo.io LinkedIn HubSpot Salesforce PhantomBuster Instantly.ai n8n Email platforms
The math

$3,000 sprint vs. $120,000 SDR hire.

What you get in 90 days, side by side.

Hire an SDR
$60K+ base salary (annualized)
3-6 month ramp to full productivity
40-60 manual touches per day
One person, one channel at a time
If they leave, the pipeline goes with them

90-day cost: ~$30,000+
AI sales sprint
$3,000 one-time sprint
Producing results on Day 14
200-500 personalized touches per day
Email + LinkedIn simultaneously
System runs regardless of who is on your team

90-day cost: $3,000
How it ships

Scoped, built, and running in 14 days.

01

Scope call

30 minutes. We map your current outreach workflow, identify your ICP, confirm your tech stack (CRM, email platform, LinkedIn), and define what the sprint delivers. No ambiguity on cost or timeline.

02

14-day build

Full team activated. The n8n automation layer connects Apollo, LinkedIn, and your CRM. AI prospect research is configured for your ICP. Email sequences are written and deliverability is tested. Mid-sprint review on Day 5. You see the system working.

03

Handoff

Working system in production. Prospects are being researched, emails are going out, LinkedIn touches are running. Full documentation so your team can adjust targeting, sequences, and messaging without Calyber.

See the full sales outreach case study
Common questions

Sales outreach automation FAQ

No. The system is built with deliverability as a constraint, not an afterthought. We configure proper domain warm-up, sending limits, rotation across multiple mailboxes, and SPF/DKIM/DMARC records. Each email is personalized using AI (not mail-merged), which keeps engagement rates high and spam flags low.
Yes. The system includes opt-out handling, sender identification, and data processing controls. For GDPR markets, we configure consent tracking and data retention policies. During scoping, we confirm which regions you sell into and build compliance directly into the automation.
Outreach and Salesloft are platforms your reps use manually. We build the automation layer that runs without them. Prospect research, email personalization, LinkedIn outreach, and follow-up sequences all happen automatically via n8n. Your reps spend their time on calls with qualified prospects, not writing emails and updating CRM records.
You define your ICP: industry, company size, titles, geography. The system uses Apollo and LinkedIn to build and refresh the list automatically. If you have existing lead data in your CRM, we can import and enrich that too. You do not need to bring a purchased list.
Yes. The system integrates with HubSpot, Salesforce, Pipedrive, and most CRMs with an API. Prospect activity, email engagement, and meeting bookings all sync to your CRM automatically. Your sales team sees the full picture without switching tools.

Start your sales outreach sprint.

Tell us your ICP and current outreach process. We will tell you exactly what one sprint can automate and the volume it will produce. 30-minute call, no commitment.

Get your sprint scoped